Skoop!'s turn-key Franchise Platform integrates all of your consumer touchpoints into the channel your customers want to use the most... mobile. Leverage our deep experience in both franchising and mobile marketing to give your business an unfair advantage over your competitors!
The Franchise Platform consists of:
- A mobile website for your brand
- A mobile micro-site for each franchisee
- A broad array of text message services for you and each of your franchisees
- Many bolt-on applications, designed specifically for franchise businesses
- A integrated QR code platform
- Optionally, iPhone and Android apps (great for utilitiy applications)
- A Content Management System
- Integration with best-of-class rewards programs, online ordering platforms, CRM systems, appointment scheduling platforms, social media services, e-commerce engines, and more
Franchise Platform Features
Your mobile website is the place where consumers will find your brand using their mobile phone browser. It can contain any or all of the following features:
- Franchisee Directory
- Store-Finder with Location-based Search
- Products and Services
- Menu, if a food business
- Loyalty Program signup
- Loyalty Program check points
- On-line Ordering (QSRs)
- Daily Deal
- Appointment Scheduling
- Appointment Reminders
- Mobile Storefront
- Customer Survey
- Voting and Polling
- Waiting List (salon, automotive, etc.)
- Text Alerts service
- Mobile Coupon service
- About Us
- Contact Us
- Facebook link
- Twitter RSS feed
- News or Blog
- Any custom application you can imagine
Each participating franchisee gets its own micro-site, contained within the main website, and a text messaging service that they can run locally. The micro-site can contain any or all of the following features:
- Description and photo of the store/business
- Products and Services
- Menu, if a food business
- Hours of operation
- Contact Us
- Address, map, and directions
- Photos
- Mobile Coupon Service with built-in redemption system
- Survey that may be linked to a customer visit
- Contest or sweepstakes
- Special Promotions - local deals, offers, or just ’flavor of the day’
- Text Alerts service
- Any custom application you can imagine
Demo
Text ABCREST to 75667
Or scan this QR code:
Benefits
- Drive repeat business from existing customers
- Increase customer satisfaction and loyalty
- Capture new customers
- Stay “top-of-mind” with customers
- Enable one-on-one communication with customers
- Get direct feedback from customers via mobile surveys, voting, and polling - information that can be used later to provide those customers with more targeted offers and promotions
- Increase the value of the business by providing a powerful new marketing tool to your franchisees
- Increase royalty income from increased sales
- Increase brand awareness and reach
- Enhance social media initiatives
- Amplify traditional marketing program results
- Measure marketing results instantaneously and accurately
- Get out in front of competitors - every successful business will be mobile by 2013
What Can You Do with the Franchise Platform?
- Provide maps and directions to your locations
- Provide info about your products & services
- Integrate mobile into your loyalty program
- Host an online store
- Enable online ordering for QSR businesses
- Engage customers with contests
- Send text-based promotional offers
- Get customer feedback with voting and surveys
- Send daily or weekly tips about your service
- Add a mobile component to your social media strategy
- Show photos of your products or locations
- Show promotional or instructional videos
- Drive customers to your business on slow days
- Send promotional offers to your customers
- Provide product and services information
- Send appointment reminders... and decrease no-shows
- Create a reminder service ("It's time for a haircut", "It's time for an oil change")
- Allow customers to join a waiting list for your service
- Invite your best customers to special events
- Inform your customers when your service is complete ("Your car is ready to pick up").
- Verify or reschedule appointments