About Mobile Marketing

Today's consumers expect to interact with your business using their mobile phones.  For most demographic segments, mobile is the preferred method of messaging and accessing the internet.


Text Messaging

Text Messaging

The popularity of commercial text messaging has skyrocketed over the past several years as consumers have embraced it as their preferred way of interacting with their favorite businesses. Learn more about this exciting new marketing communication medium.


Mobile Websites

Mobile Websites

With the explosive growth of smartphones comes the need for specially-designed mobile websites for these complex platforms. Learn more about how the mobile web differs from the desktop web, and how today's consumers expect to interact with your business.


QR Codes

QR code

Want to drive people to your mobile website? Or to view your newest video? Or to follow you on Twitter? Do you need to capture customer info on a web form? QR codes can do all of that, and more!


Native Apps

Native Apps

Do you need a graphics-rich application? A game? A B2B utility for your customers? A mobile ordering app for your restaurant? Then a Native App may be a good solution for you.


Mobile Marketing Articles
July 31st
French magazine publisher Groupe Marie Claire is enhancing its publications’ digital ad campaigns with the ability to elect in-image advertising to drive mobile and desktop click-throughs.
July 31st
More consumers than ever find mobile ads helpful, with relevancy a key factor in driving engagement, according to a new report from xAd and Telmetrics.
July 31st
Rugged American clothier Eddie Bauer has released its first mobile application, which acts as a companion for outdoor exploration and surprisingly has no support for ecommerce activity.
July 31st
Auto dealerships are accelerating plans to use mobile to cater to car buyers, moving into a new stage with mobile applications and Web sites that once mainly offered tips and reviews but now increasingly hook up potential buyers with dealers.
July 31st
Registration is open for the Mobile Marketing Summit: Holiday Focus 2014 conference Wednesday, Sept. 10 with speakers from Amazon's Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, Pandora, DigitasLBi and LivingSocial. Must-attend New York ev…
July 31st
Television network National Geographic sought TV-to-mobile advertising to promote its show Life Below Zero through smart remote control mobile application Peel, driving an increase of viewership by 100 percent and ad recall rate by 50 percent because of t…
July 31st
Dutch beer brand Grolsch aims to build customer engagement with its offer of free movies to customers who link their bottles to smartphones through a bottle-cap Bluetooth beacon.
July 31st
Developers continue to find new ways to integrate mobile and wearables, such as the Muse headband that hooks up with a smartphone or tablet application to provide calming interactive exercises meant to relax users.
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